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Health promotion and community development

Health Promotion & Community Development

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Health Promotion

Health Promotion is the process of increasing control over and improving health. This is achieved through education, building skills, and advocating for change at individual, family, community, population and system levels using five key strategies as outlined in the Ottawa Charter Health Promotion.

  • StrengtheningĀ  community action
  • Building healthy public policy
  • Creating supportive environments
  • Developing personal skills
  • Reorienting the health system

Health Promotion is the science and art of working within communities to create the conditions for health.

Community Development

Community development involves changing the relationships between ordinary people and people in positions of power, so that everyone can take part in the issues that affect their lives. Community development practitioners work alongside people in communities to help build relationships with key stakeholders and to identify common concerns. They create opportunities for the community to learn new skills and, by enabling people to act together, community development practitioners help to foster social inclusion and equality.

Health Promotion and Community Development are similar in their understanding that social conditions affect health & well-being and in the appreciation that a Community Development approach is most effective to build community capacity for long-term change.